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Digital Marketer
"Marketing's job is never done — it's perpetual motion."
Digital marketer running social media calendars and content across 10+ brands at RASA Group, one of Delhi's growing multi-brand groups — with certified depth in SEO, paid ads, and analytics.
Partnerships
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About
I'm a Delhi-based digital marketer who runs social media calendars, content pipelines, and campaigns across multiple brands at once. I care about the numbers behind the content — every post has a purpose, every campaign gets measured.
Currently at RASA Group managing 10+ brands simultaneously with zero missed deadlines and 100% brand-guideline compliance.
Impact
Toolkit
A targeted digital marketing toolkit — from paid performance and analytics to design and custom AI automation.
Selected work
Managed content calendars for 10+ brands at once — Nexgen (IronOut, FabSpin, Starex), Sarvagun, Jee Bhar Ke, AVANI, and Friday Night Cars — with zero missed deadlines. Ran weekly performance tracking to find top-performing post formats and ensured 100% brand-guideline compliance across every platform.
Led influencer campaigns end-to-end for RASA Group brands including Jee Bhar Ke, Sarvagun, and AVANI: built and maintained an influencer database, sourced and briefed creators, coordinated creator visits to brand outlets, and managed on-ground shoot logistics.
Built the social foundation from the ground up for IronOut, FabSpin, and Sarvagun: buyer personas, a client questionnaire, a campaign bucket cheatsheet, a full content calendar, and a social media audit.
Keyword research, competitor analysis, on-page & off-page reporting, backlink building, and full SEO audit reports.
Campaign planning, keyword planning, landing-page strategy, and competitor analysis for KAVACH, AdventX, Sarvagun, and AVANI Infra Tech. Live results: 91 clicks / 3.18K impressions / ₹3.51 CPC and 62 clicks / 3.4K impressions / ₹2.87 CPC.
Led end-to-end content creation and managed on-ground shoot execution for various RASA Group brands, ensuring high-quality visual assets that align with brand guidelines and campaign objectives.
Experience
RASA Group · Delhi
Multi-brand conglomerate. Managed calendars for 6+ brands, weekly performance analysis, brand-guideline compliance, influencer shoot coordination.
KAVACH · Delhi
Digital security brand. Content planning & scheduling (Meta Business Suite, Canva), audience research, basic performance marketing. Received a Letter of Recommendation.
Credentials
Digiperform Certified Digital Marketing
Canva for Work
Keyword Research, Content-Led SEO, SEO Fundamentals
Meta Blueprint
Education
B.Com (Honours)
Class 12 & Class 10, CBSE